Facebook Ads And iOS 14 – Jon Loomer

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Facebook Ads And iOS 14 – Jon Loomer

Training Overview

iOS 14 makes a dramatic effect on Facebook advertising: The addition of a privateness set off to all iOS apps and an adjustment of the information despatched to Facebook has ended in new guidelines and strategies to be able to affect your marketing and marketing globally, irrespective of whether or not your target market is on an iOS device.

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Course Description

This is a detailed, step-by-step video series that helps you understand the following (and more):

• What the iOS 14 prompt is
• The impact on targeting, optimization, and reporting
• Your new 8 optimization events limitation
• Aggregated Event Management
• Value Optimization configuration

The iOS 14 Prompt

How it works, the way it affects data, and what Facebook is doing approximately it.

1. The Impact on Advertising

How optimization, targeting, reporting, and even effectiveness are bound to change.

2. What to Do Now

The specific steps that you can take to make sure that you are best prepared for this update.