Multiple Instructors – Digital Marketing: Generate Leads & Convert Them to Sales
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Multiple Instructors – Digital Marketing: Generate Leads & Convert Them to Sales
Digital Marketing: Generate Leads & Convert Them to Sales
Step-by-step roadmap to propel your business growth, and create an effective digital marketing strategy
This Digital Marketing course will help you get more business leads and convert them to more sales.
Do you have a business that needs more sales and clients?
If you’ve been desperately hopping from one tactical activity to the next, thinking there is a MAGICAL, secret formula that no one has told you about…
…then I’d like to help you put an end to all of that busy work, by inviting you to enroll in this course— where I share all the details on a framework I’ve been using for years that’s helped me grow two multiple six figure business and since then helped hundreds of business leaders, brands and entrepreneurs do the same.
Over the years working with so many clients, I’ve come to realize that working hard isn’t the problem for most aspiring business owners.
Neither is being committed to reaching their goals!
Their problem is “what do I need to focus on, that brings me measurable results”.
It’s figuring out which activities in which order are going to get them where they’re supposed to be.
Does that sound familiar?
Obviously you’re smart. And, you’re passionate about what you do!
It isn’t a lack of wanting IT that’s keeping you stuck.
It’s a lack of clarity!
But the problem is, how are you supposed to move forward and gain the necessary clarity when you literally have no framework or way of predicting what will work for you specifically and what won’t?
Look, you don’t need more information — you need a clear structure. You need a simple to follow framework to create that thriving business you’ve been dreaming of.
This framework is the antidote to all the BS out there, sharing one simple to follow process, to position yourself as an authority while building your credibility and attracting your ideal buyers so that all of those tactical activities finally start working for you.
So if you’re ready to stop struggling, stand out in your niche, and help your tribe get the help they desperately need, then the time to sign up is now!
Looking forward to seeing you inside!
Key topics you’ll learn in this digital marketing course:
- Setting up your business
- Creating sales funnels
- Surveying your customers
- Understanding your audience pain points
- Creating the right offer for your customers
- Using content to grow your business
- Optimizing your content for search engines
- Using social media to get more leads
- Create irresistible lead magnets
- Set up opt-in forms on your website
- Design landing pages that convert
- Converting website traffic to sales
- Building several types of email marketing campaigns
- Writing persuasive sales pages
- Using analytics to measure success
- and so much more!
Get instant access to:
- Over 6 hours of easy-to-watch video lessons
- Practical activities and assignments
- Downloadable resources
- Lifetime updates to the course
- Premium instructor support
Our happiness guarantee
We have a 30-day moneyback guarantee. If you aren’t completely satisfied with your purchase you can get a full refund, no question asked. We aim to make this the best course for helping you to get more leads and sales. We’ll use any student feedback to make the course even better!
Enroll now!
Your Instructor
Multiple Instructors
This course is taught by professionals in the photography, video, design, and business world. We all look forward to teaching you new skills that enrich your life and help you build a better business.
Course Curriculum
Digital Marketing: Generate Leads & Convert Them to Sales
Introduction
Welcome to Class (2:40)
The Foundations of a Successful Digital Marketing Strategy
Don’t confuse goals, mission and objective with strategy! (6:56)
Using the right framework to grow faster (4:29)
Use SERVICE to grow your business (6:13)
The 6-step funnel to success (5:10)
The What, Who, and How of Delivering Results
Why Surveying Your Customers Will Mislead You, and What to Do Instead (10:50)
Start With Your Why (4:13)
Case Study: Finding Your Why (7:36)
Find Your Big Why
Finding Your Audience’s Pain Points (6:51)
Validating Your Topic Idea Using Keyword Planner Tool and Google Trends (5:56)
Creating Your Unique Process of Getting Result (6:22)
Exercise Creating Your Unique Process (5:30)
Its Your Turn: Create Your Unique Process
Creating the Right Offer (s) (5:18)
Generate High Quality Leads Using Your Content
Using Your Content to Build Authority (3:16)
How to Create Your Buyer Personas and User Journeys (6:39)
Defining Your Content Goals (3:33)
Creating Your Content Marketing Plan (8:03)
Optimizing Your Content for Search Engines (8:56)
Using Your Unique Voice (4:06)
Increase Brand Awareness and Engage With Your Audience Through Social Media
Social Media Basics (3:10)
Two Key areas to Focus on for Maximum Results (4:19)
Social Media Content Strategy (6:21)
Finding the Right Platform for Your Particular Niche (4:30)
Fastest and Most Effective Way to Turn Social Media Fans into Customers (5:04)
Nurture your Prospects With the Right Email Marketing Strategy
What is a Lead Magnet? (2:48)
Top List Building Mistakes to Avoid (6:19)
Using Content Upgrades to Grow Your List (6:28)
Creating High Converting Lead Magnet Landing Pages (5:12)
How and Where to Display Your Lead Magnet Offers (7:52)
Using Convertkit to Build Your Email List (4:36)
Setting Up Your Opt-in forms (7:35)
Configuring your Forms and Delivering your Lead Magnets (5:13)
Integrating Your opt-in forms onto Your Website (4:33)
Setting up Your Landing Pages (4:27)
Putting It All Together (0:59)
Creating Pop-up opt-in Forms (10:03)
Driving Traffic to Your Offers
Your Social Media Strategy to Drive Traffic (4:36)
LinkedIn Marketing Strategy (5:37)
Pinterest Marketing Strategy (5:36)
Instagram Marketing Strategy (7:20)
YouTube Marketing Strategy (8:07)
Facebook Marketing Strategy (6:14)
Case Study: How Phil Uses Paid Promotion (9:09)
Conversion
Benefits of Creating a Thank You Page (4:28)
Benefits of Creating a Tripwire Offer (7:03)
On boarding Your New Subscribers for a Higher Conversion (4:56)
Different Email Marketing Campaigns (1:28)
Evergreen Email Marketing Campaign (7:09)
Launch Sequence Campaign
Flash Sale Campaign (3:44)
Re-engaging Your Cold Subscribers (2:01)
Choosing the Right Campaign for Your Business (2:14)
Turning Your Website into a Lead Generation Machine
Creating Your Differentiator (9:11)
Communicating What You Offer on Your Homepage (5:06)
Effectively Positioning Your About Page (2:31)
Writing a Persuasive Offer Page (8:58)
Important Metrics to Measure Your Success
The importance of Measuring, Analyzing and Tweaking Your Approach (3:14)
Important Website Metrics to Track and Measure (5:45)
Top Social Media Metrics to Track and Measure (2:11)
Email Marketing Metrics to Track and Measure (1:31)
Other Important Metrics (2:19)
Final Thoughts
Busting Through Your Visibility Roadblock (5:12)
Planning and Strategy Go Hand in Hand (8:41)
NOURISH the Nuts & Bolts of Your Business (6:54)
Here's an overview of the prominent keywords and a list of famous authors:
Business and Sales: Explore business strategies, sales skills, entrepreneurship, and brand-building from authors like Joe Wicks, Jillian Michaels, and Tony Horton.
Sports and Fitness: Enhance athleticism, improve health and fitness with guidance from experts like Shaun T, Kayla Itsines, and Yoga with Adriene.
Personal Development: Develop communication skills, time management, creative thinking, and enhance self-awareness from authors like Gretchen Rubin, Simon Sinek, and Marie Kondo.
Technology and Coding: Learn about artificial intelligence, data analytics, programming, and blockchain technology from thought leaders like Neil deGrasse Tyson, Amy Cuddy, and Malcolm Gladwell.
Lifestyle and Wellness: Discover courses on holistic health, yoga, and healthy living from authors like Elizabeth Gilbert, Bill Nye, and Tracy Anderson.
Art and Creativity: Explore the world of art, creativity, and painting with guidance from renowned artists like Bob Ross and others.
All the courses on WSOlib are led by top authors and experts in their respective fields. Rest assured that the knowledge and skills you acquire are reliable and highly applicable.
Specification: Multiple Instructors – Digital Marketing: Generate Leads & Convert Them to Sales
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