OfferLab 2020 – Steve J Larsen

Salepage link: At HERE. Archive: https://archive.is/wip/w0Djn

Here’s What You’re Gonna Get IF You’re Accepted Into My OfferLab

Entire OfferLab Course For 12 Months

For 12 months, you’ll have access to the home study course including over 22 hours of training, broken down into 12 modules with over 60 lessons and FAQs. You’ll also get the 12-Part “Build-And-Launch” Formula Workbook, which will guild you through Steve’s Funnel Outsourcing and Launching steps. 

Two, 3-Day Live OfferLab Intensive With Steve

OfferLab membership gives you access to two, 3-day Intensive with Steve. You can attend in physically or virtually. In this private intensive workshop, Steve will work through his lucrative offer, money message, and cash campaigns models. But it’s ALL at the pace of YOUR needs. You’ll get the answers you need to move forward and create success. 

The major output of the three days is Steve’s 12-Part “Build-And-Launch” Formula, which will let you take your business idea to almost any funnel builder, copywriter, and designer to get created with confidence. 

High-level guest speakers also give mini-workshops on their expertise. 

NOTE: New OfferLab Students have dibs on attending in person, but the event is also always Virtual. The coaches request reminder to you that this is an intensive workshop. They’re PACKED. Steve stops a lot and walks around the room answering questions and they are worth the price of admission alone.

Onboarding Call With OfferLab Coach

Every business and owner is unique. Start your year strong with a call from one of the OfferLab Coaches and get advice on the best place to start in Steve’s 12-Part “Build-And-Launch” Formula. 

You’ll get access to all your files, training, and simple management systems. Share your goals and get guidance on the best way to approach your 12 months with us.

While success and progress is obviously on your shoulders, the OfferLab Coaches are here to answer any question you have and help remove any roadblocks coming up for you. They are extremely skilled and have been through Steve’s aggressive vetting process to be part of this incredible program.

The Private OfferLab Community Mastermind

Live Offer, Funnel, And Launch Planning with Steve

Steve’s proprietary Funnel Build-And-Launch system is a very unique, but hands-off way to get a sales funnel created and working. He developed it over the last 4 years while working with businesses like yours. 

This is the first time Steve has decided to go Live in the community to design every one of his funnels in front of you. You’ll watch him follow his own 12-Part “Build-And-Launch” Formula to make is own Sales Funnels through the talents of others. Real Marketers don’t know how to do every piece of the funnel build, and neither does Steve. Watch the way he coordinates with his team, outside hires, and listens to his audience to make changes. The OfferLab Community Mastermind is the only place he’ll be doing this. All calls are recorded and put in the members area.

Monthly Live Ads Meeting

Steve has decided to stream his paid ads meeting so you can watch what questions he asks his ads team, how he adjusts the funnel, and what ads he sees needs to be created. This is extremely valuable to be part of and learn from. All calls are recorded and put in the members area.

Monthly Masterclass with Steve

This is a living, breathing, curriculum. Every month, you’ll have a 60-minute small group coaching call with Steve to work through your trouble spots, to get your Core Offer ready to launch, and for Steve to spot check any issues in the group. Can’t make a call? Submit your question in advance. All calls are recorded and put in the members area.

Weekly Community Q&A With OfferLab Coach

This private, members-only group is where you bring your questions and get direct help from the professional OfferLab Coaches. Collaborate with other OfferLab students, attend the live calls, and celebrate your progress and sales.

The Famous Lucrative Offer Blueprint

Steve is internet-famous for his lucrative offer creation models. OfferLab gives you access to those proven methods so you can improve the value of what you sell. Whether you sell a physical or digital, subscription or one-time product, product or service, Steve’s models will drastically help your product turn into a valuable offer. This includes the workbook and Trello checklist Steve uses to communicate with his own funnel and campaign team.

4-Part Money Message Framework

Copywriting and stories are they toughest part of the internet marketing game. Steve’s framework lets you collect various assets and stories from your life and then find a professional copywriter do the heavy work for you. There are four unique components to Steve’s Money Message formula. 

You’ll capture some of the most valuable assets from your past that are stuck in your head with Steve’s ‘bag-o-stories’ workshop. You’ll learn what copywriters need to hear from you to writer compelling headlines. You’ll learn how to tell your own story in a valuable way (plus, you’ll learn the pieces of your own origin story that you should probably leave out cause they don’t help the sale). You’ll also learn how to handle objections and push-back from your dream customers. 

This is one of the most important parts and Steve’s frameworks will help your mess become your message. This includes the workbook and Trello checklist Steve uses to communicate with his own funnel and campaign team.

The CMO’s Rolodex

[Steve’s Personal Team Of Internet Funnel Experts Who Kick Butt And Don’t Get Added Without Extreme Vetting]

One of the crowning parts of all of OfferLab, is the Steve’s Funnel Build-And-Launch framework. This famous 12-Part “Build-And-Launch” interactive workbook is EXACTLY what Steve personally does every time he launches a sales funnel. You’ll follow the same steps, in the same order, that he and his team does. This lets you build funnels and campaigns with confidence.

However. 

Congratulations! You’re FIRED from doing everything yourself! OfferLab just re-hired you as the CMO of your own business. You’ll develop your Lucrative Offer, Sales Message, and Cash Campaign to the extent that Steve’s Rolodex needs from him, but then he hands the project off to better builders than himself, like a CMO. This is exactly how Steve “personally” builds every funnel he puts out. 

Stop learning all the ins and outs of everything, and just direct Steve’s Personal Marketing Rolodex. Yup! You read that right. Welcome to simplicity! 

NOTE: The CMO doesn’t know how to do every job and Steve is NOT telling you to learn how to do everything. The 12-Part “Build-And-Launch” Formula is everything that Steve’s Rolodex asks from him BEFORE they can do what he’s hired them for. Now you know what is important and money-making in the funnel launching process, AND you know WHO to hire to get your project done.

Cash Campaigns (Launch & Evergreen)

The reason for Steve’s success is NOT because he was the ‘Lead Funnel Builder At ClickFunnels’, it’s because he knows how to run cash campaigns. THIS is Steve’s bread and butter, and you’re gonna have access to those money-making strategies here in OfferLab so you can do the same. This is Steve’s favorite part of all of OfferLab and it’s one of the main focuses of the whole program.

Funnels don’t create cash, funnels COLLECT cash. It’s the campaign that creates DESIRE for you offer, and therefore creates the cash. Think of a funnel like it’s a catcher’s mitt for cash. Funnels capture the EFFECTS of your marketing, but simply building a funnel isn’t marketing, itself. 

Let me be clear here -you SHOULD have a killer sales funnel (honestly, in Clickfunnels)…But you should ALSO figure out your LAUNCH (or PRESSURE) campaigns whenever you design a sales funnel.

OfferLab will show you two main categories of Cash Campaigns AND help you do them. They’re the Launch Campaigns and the Evergreen Campaigns. During the 3-day OfferLab Workshops, Steve brings in a variety of experts to teach you how to do many different campaign styles. This includes the workbook and Trello checklist Steve uses to communicate with his own funnel and campaign team.