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Publishing – Amber Jalink

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Publishing – Amber Jalink has the same quality as the author’s salapage. Watch This Video First
Important Information and Resources
Publishers Empire Lesson Plan

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Unlock your potential with the Publishing – Amber Jalink course for only Original price was: $779.00.Current price is: $72.00. at WSOLib.com! Discover our vast library of over 60,000 downloadable digital courses across Personal Development. Get expert-guided, self-paced learning and save over 80% compared to retail prices. Transform your skills today!

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Publishers’ Empire: Course Overview

  • Welcome!
  • Watch This Video First
  • Important Information and Resources
  • Publishers Empire Lesson Plan

Module 1: Create

  • A brief overview of Module 1: Create

Publishing

  • Lesson 1.1: Publishing 101
  • Lesson 1.2: Book Length
  • Lesson 1.3: Timeline
  • Lesson 1.4: Market Research

The Book Marketing Canvas

  • Lesson 2.1: Intro
  • Lesson 2.2: Administrative Information
  • Lesson 2.3: Target Audience
  • Lesson 2.4: Early Adopters
  • Lesson 2.5: Problem Identification
  • Lesson 2.6: Solution
  • Lesson 2.7: Sales Channels
  • Lesson 2.8: Key Metrics
  • Lesson 2.9: Unique Value Proposition
  • Lesson 2.10: Pricing Options and Expenses

Outlining and Wireframing

  • Lesson 3.1: Intro to Brainstorming and Outlining
  • Lesson 3.2: How to Outline Your Book
  • Lesson 3.3: How to Outline Your Book Using Evernote
  • Lesson 3.4: How to Outline Your Book Using Trello

Writing

  • Lesson 4.1: How to Measure Your Writing Progress
  • Lesson 4.2: How to Overcome Procrastination
  • Lesson 4.3: How to Cultivate the Writing Habit
  • Lesson 4.4: The Book Dictation Method

Parts of a Book

  • Lesson 5.1: Terminology
  • Lesson 5.2: Front Matter
  • Lesson 5.3: Body
  • Lesson 5.4: Back Matter

Editing

  • Lesson 6.1: Intro to Editing
  • Lesson 6.2: Types of Manuscript Editing
  • Lesson 6.3: Editing Timeline
  • Lesson 6.4: The Self-Edit Framework
  • Lesson 6.5: How to Find and Hire a Professional Editor

Module 2: Package

  • A brief overview of Module 2: Package. Please watch before you begin Module 2 lessons!

Book Design

  • Lesson 1.1: Intro to Book Design
  • Lesson 1.2: Intro to Cover Design
  • Lesson 1.3: Intro to Interior Layout and Design

Formatting

  • Lesson 2.1: Intro
  • Lesson 2.2: Amazon KDP
  • Lesson 2.3: Createspace
  • Lesson 2.4: Software

Formatting Your Book in Word

  • Lesson 3.1: Chapters and Pages
  • Lesson 3.2: Front Matter Layout
  • Lesson 3.3: Setting up Styles
  • Lesson 3.4: Fonts
  • Lesson 3.5: Section Breaks
  • Lesson 3.6: Trim Size and Margins
  • Lesson 3.7: Headers, Footers, and Page Numbers
  • Lesson 3.8: Bullet Points
  • Lesson 3.9: Images
  • Lesson 3.10: Drop Caps
  • Lesson 3.11: Bleed
  • Lesson 3.12: Converting and Saving 1
  • Lesson 3.13: Converting and Saving 2

Uploading and Final Formatting

  • Lesson 4.1: Amazon KDP
  • Lesson 4.2: Createspace
  • Lesson 4.3: Calculating Spine Width
  • Lesson 4.4: Barcode Generation

Module 3: Monetize

  • A brief overview of Module 3: Monetize. Please watch this intro lesson before you jump into Module 3!

The Bestseller Book Launch Strategy

  • Lesson 1.1: Working Document
  • Lesson 1.2: Identify Key Players
  • Lesson 1.3: Set Your Launch Date
  • Lesson 1.4: Determine Your Goals
  • Lesson 1.5: Centralize all Materials for Your Book
  • Lesson 1.6: Early Notification List
  • Lesson 1.7: Ambassador Group
  • Lesson 1.8: Influencers List
  • Lesson 1.9: Marketing Channels
  • Lesson 1.10: Book Sales Page
  • Lesson 1.11: Distribution
  • Lesson 1.12: Notify Ambassadors and Influencers
  • Lesson 1.13: Pre-Launch
  • Lesson 1.14: Launch

Marketing

  • Lesson 2.1: How to Create a High-Converting Book Sales Page
  • Lesson 2.2: How to Find Influencers in Your Niche
  • Lesson 2.3: How to Start an Ambassador Group
  • Lesson 2.4: Content Upgrades
  • Lesson 2.5: Promotional Tactics on a Budget
  • Lesson 2.6: Paid Advertising
  • Lesson 2.7: How to Find and Develop Themes in Your Book for Marketing and Promotion

Advanced Sales

  • Lesson 3.1: Book Pricing Techniques
  • Lesson 3.2: The Automated Book Sales Funnel
  • Lesson 3.3: Book Bonuses
  • Lesson 3.4: Sponsorships
  • Lesson 3.5: Tiered Book Packages
  • Lesson 3.6: Upsells
  • Lesson 3.7: Cross-Promotion
  • Lesson 3.8: Affiliate Book Sales

Advanced Book Launch Strategies

  • Lesson 4.1: The Gift-Launch (aka “The 7 Day Startup” Launch)
  • Lesson 4.2: The Discount Re-Launch
  • Lesson 4.3: The List-Builder Launch (aka “The Danny Iny” Launch)
  • Lesson 4.4: The Book Bonus Blowout Launch (aka “The Jeff Goins” Launch)
  • Lesson 4.5: The Crowdfunded Launch (aka “Seth Godin Icarus Deception Launch”)
  • Lesson 4.6: The Blitzkrieg Launch (aka “The 4-Hour Workweek Launch”)
  • Lesson 4.7: The Upsell Launch (aka “The Jeff Walker” Launch)

Module 4: Advancing Marketing and Sales

  • A brief overview of Module 4: Advanced Training. Please watch this intro lesson before you begin Module 4 lessons!

Advanced Marketing and Sales

  • Lesson 1.1: ISBN 101
  • Lesson 1.2: How to Build Your Early Notification List
  • Lesson 1.3: Book Publishing Contracts 101
  • Lesson 1.4: Book Sponsorship 101
  • Lesson 1.5: How to Start Your Own Publishing Company
  • Lesson 1.6: The Publishers’ Empire Publishing Strategy
  • Lesson 1.7: How to Build Your Author’s Website
  • Lesson 1.8: Where You Should Direct Readers – Amazon vs. Gumroad vs. Website
  • Lesson 1.9: How to Turn Your Book into an eCourse (or your eCourse into a book)
  • Lesson 1.10: How to Improve the Design of Your Book Sales Page
  • Lesson 1.11: Facebook Ads for Books
  • Lesson 1.12: How to Get a Library of Congress Preassigned Control Number
  • Lesson 1.13: Amazon SEO 101
  • Lesson 1.14: Paid Book Promotion Sites – which work best?
  • Lesson 1.15: Book Launch Strategy: Free Book Launch to eCourse Upsell
  • Example of a Share Page or Share Packet

Tools and Software

  • Lesson 2.1: The Complete Guide to Software for Publishing
  • Lesson 2.2: Advanced Email Marketing with Convertkit
  • Lesson 2.3: Advanced Marketing and Outreach with Contactually
  • Lesson 2.4: Lead Generation with Gumroad and Leadpages.net
  • Lesson 2.5: Book Project Management Board

Case Studies

  • Lesson 3.1: Ryan Shauer’s Launch of “Big Travel, Small Budget”
  • Lesson 3.2: Anatomy of a Book Launch with Jane Rodgers
  • Lesson 3.3: How to Market and Launch a Fiction Book
  • Lesson 3.4: How Bruce Brodeen Generated Over $30,000 From His Book Launch

Expert Interviews

  • Lesson 4.1: How to Grow Your Author Platform with Tim Paige of Leadpages
  • Lesson 4.2: How to Use Discount Deal Sites to Boost Rankings and Sales with Mark Messick
  • Lesson 4.3: How to Cold Email Any Agent, Publisher, or VIP with John Corcoran
  • Lesson 4.4: How to Create a Book Video Trailer that Sells Your Book with Chris Johnson
  • Lesson 4.5: How to Build an Email List from Scratch with Kevin Kermes
  • Lesson 4.6: How to Market a Book with Dan Norris (7 Days Startup Challenge)

Resources

  • Templates
  • Tools and Services
  • Forum

Archived Live Training

  • Q and A: how to sell a book to a very niche audience
  • Q and A: copyright, back matter content, technology for publishing
  • Q and A: how to grow an early notification list, how to organize your book content, and how to get ambassadors to follow through and review your book

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