Stefan Mumaw – Brand Strategy for Designers

Unlock your potential with the Stefan Mumaw – Brand Strategy for Designers course for only $29.99 Original price was: $29.99.$3.00Current price is: $3.00. at WSOLib.com! Discover our vast library of over 60,000 downloadable digital courses across Business and Sales. Get expert-guided, self-paced learning and save over 80% compared to retail prices. Transform your skills today!

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Stefan Mumaw – Brand Strategy for Designers

Designers: If you’ve ever wanted to be involved with the long-term strategy for a brand, not just the design, this is the course for you. Learn how to partner with stakeholders and company leaders to define the core elements of a solid brand: its purpose, audience, and position in the marketplace. Instructor Stefan Mumaw—a design consultant to such prestigious brands as Johnson & Johnson, Coca-Cola, and Sony—explains how to turn those ingredients into a cohesive strategy.

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He also shows how to leverage the strategy to build out individual design elements, such as the company logo. Whether you’re building a business from scratch or evolving an existing identity, these tips will help you create a compelling brand—one that moves customers to action and inspires lasting connection.

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