Architect-Entrepreneur Startup Toolkit v2.0 – Eric Reinholdt

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The to-do list for shape startups is long. There’s letterhead, logos, organisation cards, and branding to layout; systems to put in area to make sure the brand you’re growing can deliver on its promises. Among all this are questions: how are new clients processed and welcomed? What will you charge? What organisation form and income model makes the most sense? All this earlier than you placed pen to trace. Most new groups cobble together systems ad hoc – on an as needed basis. What if the systems, tools, templates, and worksheets were done for you, available and at the ready whilst you needed them on day one?

The Architect + Entrepreneur: Startup Toolkit is the foundational aid each startup layout exercise needs.

Branding Tools

• Your Brand Plan (A+E Course Excerpt: video + curated resources + Igor naming guide)
• Branding Workbook (19 page PDF) + Business Model Canvas (PDF/JPG)
• Branding Assets: Letterhead, Curated Links
• Business Card Guide + Template (PDF, Images, PSD)

Organizational Tools

• Choosing a Business Structure + Cheat Sheet (video lesson + PDF) – A+E Course excerpt
• Revenue Model Guide (video lesson) – A+E Course excerpt
• Business Folder Structure (.zip)
• Profit + Hourly Rate Break Even Spreadsheet, Worksheet, + Financial Terms (.xls + PDF)
• Project Fee Track (.xls)
• Online Accounting Resources

Email Marketing Tools

• Email Templates (8 page PDF) + Social Media Icon Pack – B&W (PNGs)
• Email Capture/Marketing Resources (4 page PDF)

Process Tools + Documents

• New Client Design Process Guide (13 page PDF)
• New Client Prequalifying + Interview Questions – (4 page PDF)
• Architectural Services Proposal + Links (PDF) – (6 page PDF)
• Business + Project SOP templates
• Zoning + Code Checklist (4 page PDF/Keynote)
• New Client Authorization Letter (Word)
• New Client Questionnaire (12 page PDF)
• New Client Programming Worksheet + Room Size Guide – (4 page PDF/Excel/Keynote/Powerpoint)
• Hardware + Fittings Presentation Documents (8 page PDF/Keynote/Powerpoint)
• Lighting Presentation Documents (9 page PDF/Keynote/Powerpoint)
• Material Palette Presentation Documents (7 page PDF/Keynote/Powerpoint)
• Plumbing Fixture Presentation Documents (8 page PDF/Keynote/Powerpoint)
• New Client Welcome Checklist (Word) – 2 pages
• Field Report Template (PDF/Word/Keynote/Powerpoint)
• Shop Drawing Stamp (PDF, PSD)
• General Project Information Document (Word) – 1 page
• Meeting Notes Document (Word) – 1 pag

Course Curriculum

Introduction

• Getting Started

Branding Tools + Resources

• The Brand Plan (A+E Course Excerpt) (8:45)
• Branding Workbook
• Brand Assets (0:16)
• Email Templates + Icon Pack
• Email Marketing Resources

Organizational Tools + Resources

• Choosing Your Business Structure (A+E Course Excerpt) (10:48)
• Your Revenue Model (A+E Course Excerpt) (10:58)
• Business Folder Structure
• Profit + Hourly Rate Spreadsheet
• Project Fee Track
• Accounting Resources

Process Tools + Resources

• Design Process Document
• How to Qualify a Potential Client
• Architectural Services Proposal
• Standard Operating Procedures (SOPs)
• Code + Zoning Checklist
• Potential Client SOP
• New Client Onboarding SOP
• New Client Authorization Letter
• New Client Survey
• Programming Documents
• Meeting Notes Document
• Hardware Presentation Documents
• Lighting Presentation Documents
• Material Palette Presentation Documents
• Plumbing Fixture Presentation Documents
• Field Reports
• Shop Drawing Stamp
• Digital License Stamps

Take it Further

• Side Hustle to Full-time Business Owner (11:10)
• Next steps…

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