Cold Email Masters – Justin Brooke and Mike Hardenbrook

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How I generate over $100K every single month with zero audience and zero ad budget

Hi, my name’s Mike Hardenbook

For the past 3 years I’ve made a healthy living driving traffic to my own products – and banking big.

You may have seen my products and interviews on sites like FOX, INC. and Forbes.

Here’s a screenshot of (just one of my companies) revenue growth by quarter report…..

And after working with dozens of startups and helping eager newcomers to their income goals, one thing is crystal clear to me…

Creating a predictable system for sales is the ‘missing link’ for thousands of ambitious entrepreneurs online.

It’s what holds people back from getting the profits they need to run a crazy-successful business…

So that’s why it’s important for me to share everything I know here

My “go-to marketing method” is raved about in Inc, Hubspot, Entrepreneur, Business Insider, Forbes, & Tim Ferriss.

What is this magic method?

It’s the same method Elon Musk used when building up Paypal.com.

It’s also what Uber used it to launch in Chicago and several other cities.

Introducing Cold Email…..

A marketing and sales strategy that you don’t need any money or any more tools than you already have to start. If you have an email address, then you already have everything you need.

That simplicity is what keeps it “The Best Kept Secret of Silicon Valley”

It’s also a scalable strategy capable of generating millions, even giving early traction to industry goliaths like as Paypal and Uber.

Salesforce.com pretty much pioneered cold email selling and it’s how they built themselves into a billion dollar company.

How I used cold email to build 4 businesses and partner with a foreign government.

Business #1: Growth Hacker TV

• In 2012 we decided to be the first platform dedicated to learning about growth hacking. And the best way to do that was leveraging the knowledge of others. Did I have a network to tap into? NO. So I rolled up my sleeves and started emailing.
• Email Strategy: Business Development, Influencer Marketing, Strategic Partnerships, Affiliate Recruitment
• Over 180 Of the Worlds Top Growth Hackers Booked
• Built a List of 20K+ Subscribers
• Over Total 4k Paid Members

Business #2: Dental Destinations

• In 2007 I was cutting my teeth on business. I set out to start an international dental network to allow patients access to safe and deeply discounted dental care in Costa Rica, Panama, and Mexico. I set out to build a network of dentists starting from scratch with cold email.
• Email Strategy: Business Development, Strategic Partnerships, Press Releases.
• Over 40 Offices in 4 Countries Enrolled
• Secured Investor Funding (yes with a cold email)
• Saved Patients Over 600k in Treatment Costs
• Partnership with the Government of Costa Rica

Business #3: Knowledgely

• In 2010 I wanted to take all that I learned marketing my company Dental Destinations and give other small businesses access to all that knowledge. But I also wanted to make it really special by recruiting rockstar instructors to contribute their knowledge.
• Email Strategy: Business Development, Influencer Marketing, Strategic Partnerships, Affiliate Recruitment, Press Release.
• 8 courses launched in just 10 months on platform
• Featured on TechCrunch University
• Over 250k in Sales in First Two Years

Business #4: Growth Geeks

• In 2014 our user base on Growth Hacker TV was begging for done-for-you marketing services. So we set out to build an on-demand marketplace of freelance marketers.
• Email Strategy: Direct Sales, Fundraising, Business Development, Strategic Partnerships, Affiliate Recruitment, Press Release.
• Over 1000 freelancers enrolled to our marketplace
• Admitted to the Famous Techstars Accelerator
• Over 1.2M in Sales in 18 months.

There are many (many) ways to use cold email..

• Reach Influencers
• Close Sales
• Press Outreach
• Partnerships

Boost Your Business with Cold Email

Here’s How This System Will Work For You

Nothing is cheaper, faster, or easier than cold email.

Cold email is the perfect marketing strategy for small businesses and solopreneurs on a budget – You don’t have to risk an ad budget upfront, setup ad campaigns, watch them like a hawk, and hope for ROI.

Cold email will transform your business with the least risk. I’ve taken the same fundamentals I teach my clients and have transferred them into a simple step-by-step system anyone can apply to their business.

• Proven strategy to convert sales on a tiny budget or zero budget
• Works for 99% of products in the business-to-business space.
• Anyone can learn, no coding or rocket science needed.

Skip expensive traffic generation. Jump straight to sales conversions.

Most people just waste time and money on blogging, social media, and crossing their fingers paid ads have ROI.

With cold email it’s possible to tap into an unlimited amount of targeted leads in places that refresh monthly (without a big budget or lot’s of risk). Not only is it possible to target your customers, but it’s very possible to build a “lead generation system” that creates reliable results.

• Find thousands of leads every month
• Automate the entire leads system (for little to no-cost)
• Target your competitors customers and turn them into your prospects for free.

The irresistible “Thank You Formula” for writing emails.

When you do cold email “The Right Way” people thank you for emailing them. It’s very possible to learn exactly how to be a welcomed guest in people’s inboxes with proven techniques. Then how to turn those new relationships into quick sales.

Think about what email could do for you…generate sales, grow your list, recruit affiliates, form partnerships, and secure investor money, to name just a few.

• Writing emails that have people thanking you is very LEARNABLE.
• Expect 50% to 70% open rates when you get the “insider eye” on these methods.
• No need to invent the wheel by using templates, follow-ups, and email scripts to automate your results.

Automate your entire email process to save time + scale.

Do you need to send all these emails one by one? Of course not. Over the years I’ve gone from sending each and every email from my gmail…. to automating it all with a VERY simple tech setup

If you’re like me, you’re hustling “on” your business, you have no time to spend “in” your business. This system makes that possible.

• Look over my shoulder at the exact tech setup I used to drive 1.2M in 18 months
• Send at scale with complete compliance. There is right and a wrong way to use automation, I make it super simple.
• Access to the little-known automation tactics I’ve gathered over the past 4 years.

The Cold Email Sales Blueprint

Limitless

Leads

It’s possible to have limitless leads (highly targeting leads) being dropped into your funnel daily.

Automated

Delivery

Deliver the perfect message to those highly-targeted leads automagically without ever having to compose new emails or hit send.

Traffic & Conversions

You leads will find value in your targeted outreach, visit your site, schedule calls, and turn into paying customers.

Scale & Automations

Every process of cold email can be automated, optimized, and scaled to grow you sales and revenue predictably.

Reach any influencer in your industry…

‘Silicon Valley’s Secret Weapon’

• Email is still King in 2017.
• Whether your goal is to reach customers, influencers, or do some business development – one thing is for sure, every single one of those people check email
• Nothing is cheaper and faster than cold email.
• Emails cost nothing to send. Leads are out all over the internet free to grab. Combine those two and you have a sales machine that will never end.
• A strategy not just the flavor of the month tactic.
• I’ve been using it 10 Years and don’t plan on altering course. Imagine if you possessed the skill to reach anyone, anytime, with an irresistible message? I don’t just mean sales. I mean for identifying opportunities, distribution, partnerships, etc. for your business and moving on them FAST.

3 Big Myths About Cold Email

• Is cold email the same thing as spam?
• This is the #1 misconception I hear. Spam happens when a company doesn’t follow the rules and uses shady tactics. With our program we plainly define the rules for outreach to keep you 100% Compliant.
• Isn’t cold email blackhat?
• A few bad apples always ruin it for the rest of everyone who does it compliant and with tactfulness. Think sketchy SEO tactics, but as a whole SEO is not blackhat.
• Will cold email piss people off?
• Some people hate TV Ads, Banner Ads, or heck even cat memes. The point is, when done right, this is no more true than any other marketing. My simple step-by-step email process will have people thanking you for reaching out.

Spam vs. Cold Email

COLD EMAIL IS 100% COMPLIANT

Spam Email

• Uses Fake Name
• Uses Fake Email
• Misleading Subject
• Deceptive on Motives
• No Address Shown
• No Option to Opt-out

Cold Email

• Uses Real Name
• Uses Real Email
• Clear Subject Line
• Uses Clear Messaging
• Address Shown
• Option to Opt-out

Who can use cold email….

• Consultants
• Services
• Software
• eCommerce
• Podcasters

Services

Cold email is a no brainer if you sell services or software. Imagine the house maid who cold emails everyone in her neighborhood with quick tips to remove the oil from their driveway, and then offers to do it for free.

Or the SEO guy who emails website owners with a unique tip on how to score a few high quality backlinks and then asks to setup a call.

Services is what I was selling when I built GrowthGeeks.com to a million dollar company with cold email.

Software

Software also works great, because it’s just like services. Software does something for the user. What makes software better than services is often you pay less or only once for the software.

Salesforce.com pretty much pioneered cold email selling and it’s how they built themselves into a billion dollar company.

eCommerce

It’s not easy to sell ecommerce products through cold email, but it is easy to find influencers who will promote your products.

Cold email is the best way to land new relationships with market influencers or youtubers who can promote your ecommerce products. It’s also a great way to get your products in front of reporters and publications to broadcast to their readership.

Podcasters

What better way can you think of to land the best interviews, than cold email? If you were good at finding email addresses, writing great subject lines, and automating cold email you could easily fill up your podcast with guests.

John Lee Dumas used a lot of cold emails in the beginning days of his podcast, EntrepreneurOnFire.

I used personally used this type of cold email to get Growth Hacker TV not only to launch, but massively profitable.

Consultants and Speakers

If you are a speaker or consultant, cold email can make you a ton of money. As a consultant or speaker you can use clever cold email campaigns to land new speaking gigs. Which as you know, will land you more consulting clients. Jeff Yalden, world famous youth motivational speaker uses cold emails to book over 180 days a year on stage.

Cold email works for any business that owns their own product or service.

Who Shouldn’t Use Cold Email

• The only types of businesses I would recommend NOT use Cold Email are…Affiliate Marketers and Network Marketing.
• Affiliate and Arbitrage Marketers
• MLM or Network Marketers

The Step-by-Step Cold Email System Anyone Can Use to Drive More Sales, Partnerships, Press, & More.

What’s Inside the Course

• How to Build A Lead Generation System
• I’ll show you exactly where and how to target your ideal prospect and setup a system to replenish those leads on autopilot.
• How to Write Emails People Love
• After sending millions of cold emails, I’ll share all I’ve learned and exactly how you can craft the perfect email. It’s a simple process anyone can follow…and you don’t need to be a copy genius.
• My Exact Sending Setup and Automations
• I’ll give you my exact tech setup that I use to automate, track, and scale my email campaigns. No coding or rocket science needed, simple and straightforward.

Created by Cold Email “Hired Gun” Mike Hardenbrook

A Proven Track Record

• Mike has sent millions of cold emails and generated millions in revenue.
• He’s the founder of Growthgeeks.com, Workify.co, Growthhacker.tv, Knowledge.ly among others.
• He consults companies around the world on Business Development, Strategic Partnerships, Cold Email, and Paid User Acquisition.
• Mike is an alumni and mentor at the world famous Techstars Accelerator, Northwestern-Kellogg MBA, Baylor University, Accelerated Ventures, and Dreamit Ventures.

Easy to Follow Instruction

He’s been featured in places like NPR, FOX, TechCrunch, NextWeb, Forbs, Wired, Inc. EntrepreneuronFire, and More.

Blogging vs Cold Email…

SIDE-BY-SIDE COMPARISON

Cold email doesn’t require you to setup WordPress, install themes, plug-ins, and then write thousands of words.

Cold email doesn’t require you to wait for Google to bless your site with 1st page rankings. Nor does it require you to beg for shares.

You can start cold emailing people tonight and have meetings or sales by tomorrow.

Skip right past all that effort of trying to build up traffic, generate leads, and convert them to sales. Jump straight to the getting of sales.

Paid Traffic vs Cold Email…

SIDE-BY-SIDE COMPARISON

With cold email you don’t have to hire a designer for your banner ads, setup landing pages, install tracking and a/b testing, Then spending money just to learn, monitor, and optimize your click through rate or cost per click.

We LOVE paid traffic as a strategy. But there is nothing is cheaper, faster, or easier than cold email….

You don’t have to risk an ad budget upfront, setup ad campaigns, watch them like a hawk, and hope for ROI.

The Benefits of Cold Email Go Way Beyond Sales…

I’ve built 4 businesses, created partnerships, raised investor money, and made seven figures in sales using my INBOX.

I’ve formed some of my strongest business relationships through cold email. How’s the saying go…’Networks aren’t inherited, they’re built.’

I’ve used email as my engine to build a network and sales…

and you can too.

• Strategic Partnerships
• Grow Your Professional Network
• Get Press and TV Coverage
• Secure Guest Blogging Spots
• Business Development
• Reach Industry Influencers
• Raise Investor Funding

Join Today and Get a Free Bonus Valued at $179

Growth Hacker TV

• Access to the Greatest Growth Minds on the Planet
• Come learn from the pioneers and cutting edge growth hackers at places like Dropbox, Expedia, Facebook, and More.
• Over 180+ Actionable Episodes
• This is no podcast. These are deep dives into the tactics that are proven and working today. We also have fun, so there’s that!
• Learn To Grow Hack On The Go
• Our platform is 100% mobile compatible to be accessed from any device, any time.

The Proven Business System that Drives Predictable Sales, Partnerships, Press, and More.

Here’s How This System Will Boost Your Business Today

Easy to Follow, Step-by-Step Course Format

• Module 1: Cold Email Bootcamp ($99 Value)
• Module 2: Email Success Principles ($99 Value)
• Module 3: The ‘Done’ Leads System ($99 Value)
• Module 4: Brokerage Leads System ($99 Value)
• Module 5: Irresistible Email Scripts ($99 Value)
• Module 6: Follow-up Automation ($99 Value)
• Module 7: Tech Setups for Scale ($99 Value)
• BONUS #1: Lifetime to Growth Hacker TV ($179 Value)
• BONUS #2: Email Scripts and Templates ($299 Value)
• BONUS #3: Lifetime Upgrades ($199 Value)
• BONUS #4: Software, Tools, and Lead Discounts ($1800 Value)