Peep Laja – Conversion Coaching Program – ConversionXL
Original price was: $2,000.00.$85.00Current price is: $85.00.
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Peep Laja – Conversion Coaching Program – ConversionXL
Online Course with Weekly Coaching Calls, Private Forum
The course will be 100% online – a mix of videos, reading materials, live calls and forum discussions.
At the beginning of each week I send out curriculum for the week: reading materials and videos. During the week we will have forum discussions about it, and the week will end with a live webinar – summing it up, discussing key learnings, answering your questions.
The coaching program will last for 3 months. It starts on Monday, February 3rd and will end May 3rd, 2014. At the end of the program you can take a test, and if you pass it, you will be issued a certificate of completion.
WHAT’S INCLUDED IN THE COURSE
Big Picture, where to start, mindset
Optimization process
How to conduct conversion research
Google Analytics top reports and data interpretation
Qualitative research: interviews, surveys, polls
Heuristic analysis
Mouse tracking and heat maps
Usability and user testing
Managing and selling CRO projects
Best Practice library and checklists
Landing page optimization
Optimizing forms
Conversion copywriting
Images & video optimization
Personalization
Testing strategies
Numbers & statistics
Prioritizing tests
Developing test hypotheses
Iterative testing and learn from test results
Site speed optimization
Value propositions
Persuasive design
24/7 access to members-only forum
Private and group calls
Guest lectures by other top CRO experts
Three very important parts of this course:
1) There will be weekly live calls for demonstrations, Q&A and weekly topic discussions. All live calls will be recorded, so you don’t need to be online if you can’t make it.
2) You will get access to members-only forum to discuss any CRO related stuff, ask questions about the curriculum, learn from other course attendees.
3) You can apply your new skills on any website, any business. You’re learning the methodology that winners use.
Who This Program is For and Who Qualifies
This program is for people who want to become great optimizers. Key criteria: interest in conversion optimization. Second most important thing: commitment. You need to take this seriously. No point joining if you’re not going to use the training materials, not going to participate in discussions. Either you’re in or you’re not.
I understand that you’re a busy person, so actual hourly commitment per week is not huge. If you can invest at least 2 hours per week in this, you’re all right. As with anything, the more you put in, the more you get out.
Above all, this is for smart people who’ve done stuff and know stuff, people who’ve been around some. There’s an application process that I will use to weed out some people people so that we’d have a (killer) group of people with the right group dynamic and discussions.
That being said, your prior optimization experience is not that important. You can be a beginner at conversion optimization. But you will get even more out of it if you’ve done this for a while. Analytics, design and UX, PPC, copywriting experience are all relevant. Prior experience means you can ask better, more specific questions that relate to what you’ve done in the past. You get to also tap into a pool of conversion optimizers – other people like you – and learn from them.
ROI FROM THIS TRAINING PROGRAM: You will learn skills that the market needs, companies crave.
Demand for data-pushed entrepreneurs and optimizers is at an all-time high, and there’s a big expertise gap. Conversion optimization has end up a pinnacle advertising and marketing precedence for businesses.
If your corporation isn’t optimization savvy, it’s going to be left behind. Conversion talents is the brand new hands race. Join this education application to be on pinnacle of the game.
Conversion optimization goes to move mainstream. As search engine marketing is getting tougher and tougher, PPC extra high-priced and different sorts of marketing and marketing is neglected increasingly more, and data-pushed advertising and marketing go to prevail. My prediction is that maximum search engine marketing and advert companies may even attempt to end up CRO companies. But there may be one problem.
You can’t research these items anywhere
Conversion optimization knowledge remains rare. Most pinnacle practitioners aren’t sincerely eager to percentage their nice stuff. Stuff on the blogs available doesn’t move deep enough and doesn’t cowl everything. Also, there are increasingly more junk facts available. The nice manner is to research from any individual who has been doing this for years and years.
Sure – there may be no substitution for hands-on experience. You won’t end up a conversion god overnight. Like a very good university application, this route will set you on the proper course to end up the grasp of the trade.
The ROI in this education route goes to be big
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For further information, Conversion Coaching course, Peep Laja course review, Conversion Coaching audio download, Conversion Coaching book
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