Stefan Georgi – The RMBC Method
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Stefan Georgi – The RMBC Method
RMBC stands for Research, Mechanism, Brief, and Copy.
It’s a four-step copywriting process I developed back in 2014 so I could pump out 12 sales letters per month.
The reason The RMBC Method is so important is because it provides a systematized, step-by-step approach to writing sales copy.
By doing Research, you understand you gain a strong understanding of your prospect, the language they use, their pain points, and what solutions they’ve tried in the past.
With the Mechanism, you’re able to explain to the prospect why they failed to get results in the past, and how they can succeed in the future.
With the Brief, you end up writing several pieces of the sales letter, but in bite-sized chunks.
And with Copy, you have a follow-along template for producing high-converting sales letters again-and-again.
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This Simple, 4-Step Copywriting Method Took Me From Broke and Living In A Trailer To Generating Over $700MM
So these are the four steps:
Research, Mechanism, Brief and Copy.
1. Research
Research is probably the #1 factor in whether or not your sales copy is effective or not. It’s also the most often overlooked. And this is true for both writers who are just started out, along with grizzled old vets.
2. Mechanism
This part is surprisingly simple and yet insanely important. Understanding how the mechanism works can make or break any promo or offer you run.
3. Brief
The brief is where we take our research and our mechanism and put it all together. By answering all of the questions in the brief, we’ll now have everything we need to start writing the copy.
4. Copy
Here’s the part where we finally get to write our sales copy! And as you’re about to see, this whole process is going to be much less daunting thanks to the first three steps (RMB).
The heart of the system is 10 powerful modules…
Inside The RMBC Method. You’re given my entire RMBC copywriting system In crystal-clear, step-by-step, detail.
It’s a training program that’s LOADED with over-the-shoulder videos where I am:
- Breaking down each step of RMBC in a logical, easy to understand way…
- Walking-you-through multiple examples, in multiple niches, for each step…
- Then actually doing each step in “real time” for you – that way you can watch the entire RMBC process from start-to-finish.
The heart of the system is 10 powerful modules…
- Module #1: Welcome
- Module #2: Research
- Module #3: Mechanism
- Module #4: Brief
- Module #5: Copy
- Module #6: Fascinations
- Module #7: Attention Grabbing Leads
- Module #8: Writing Killer Headlines
- Module #9: Subject Lines and Ad Creatives
- Module #10: The AOV Money Close
The RMBC Method also comes with SIX ridiculously valuable Bonus Modules:
I say “ridiculous” because each of these bonuses could easily be offered to the public independently for $1k+…
And yet I’ve decided to include them as bonuses inside The RMBC Method today.
Bonus Modules:
- Bonus Module #1: Using The RMBC Method to Write a New Keto Sales Letter from Scratch
- Bonus Module #2: Writing Advertorials with Heath Wilcock
- Bonus Module #3: Big Ideas Explained
- Bonus Module #4: Coming Up With Unique Mechanisms for Health Offers
- Bonus Module #5: Writing Facebook Ads with Mike Buontempo
- Bonus Module #6: Writing mini Sales Letters
The RMBC Method Online Course – 1 Payment
YES! I Want to Transform My Copywriting and My Life With The RMBC Method (Give Me Instant Access Right Now!
Here’s what you get with the RMBC Method:
- Complete Course Outline
- 10 Extensive Modules with video walk-through and examples
- 6 of The Most RIDICULOUS Bonus Modules you’ve ever seen
- Access to a Private RMBC Facebook Group where you can interact directly with me
Plus Every single module in The RMBC Method also includes:
- Closed captioning for each video
- Transcripts for each video
- The documents from each video (any document I go through on camera, you get a copy of)
Get Stefan Georgi – The RMBC Method download
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