Craig Campbell – NFG SEO Rockstars 2019 Seminar Video Recordings

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Craig Campbell – NFG SEO Rockstars 2019 Seminar Video Recordings

Hey…

Dori Friend here on behalf of SEO Rockstars AND NFG SEO!

Now for anyone who’s been to any of our events in the past you know we like to over deliver by providing the most up to date ranking/marketing strategies on the planet. And I’m not talking Shiny Object Fluff (SOF I like to call it). I mean, if you want to just pay a bunch of money to fly out, stay in a hotel, and not learn anything let me know and I’ll set it up. Ha

But I know that’s not what you want. That’s not what you’re in business to do, right? So what are you in business to do? Yep! Make as much money with as little effort as possible.
That’s what we like to call Green Hat SEO! Screw Black Hat vs. White hat…. At the end of the day what matters most to us is seeing you rake it in using what we’ve shown you either online or at an event (where we can show the really juicy stuff).

But there’s a problem with throwing an absolutely amazing event every year…
It kind of makes it hard to top last year, and the year before, and the year before.

You see, this was my EIGHTH year in a row of trying to top myself year after year and I’ll be honest – it gets harder every year.
And THAT is why I’ve decided to bring in the big guns this year!
I have pulled in some of our favorites on top of the indusry cream of the crop underground SEO Professionals to make this year the best one of all. We covered nearly everything and people are telling me it is the BEST information they have gotten at anyevent..ever! But I am use to hearing that. Every year we get better and better.

And this was no exception!
And the best part is….
We RECOREDED IT! Now YOU too can be there with us as we experienced drinking from the cup of cutting edge SEO.

cheers,

Dori Friend
And Who did we Bring to the Table?
Our current speaker list is like nothing you’ve ever seen before, chock full of SEO Killers, technicians, sales experts, automation specialists and SOOO much more.
Clint Butler
Clint is a technical SEO genius and all around marketing badass. His methodical approach to SEO allows him to systematically solve the largest SEO mysteries while still being able to teach his methods in a way that even the greenest practitioner can understand. Clint is head SEO for Over The Top SEO and owns his own agency, Digitaleer. He is the host of the weekly SEO Fight Club on YouTube. He also runs an exclusive mastermind for six and seven figure earners looking to reach the next level in their business while supporting others.
Ted Kubiatis
Ted Kubaitis has innovated software solutions that drive results for over 20 years for companies spanning the globe. While Kubaitis and his company consult across numerous sectors, he also speaks at SEO conferences and on podcasts dispelling numerous SEO myths and educating about scientific, data-driven SEO solutions.

Mark Woodbury
Mark Woodbury
Mark is a partner at Upward Exits. Alex is his partner. They are a brokerage for digital businesses, so a lot of e-commerce businesses, software, other businesses, primarily upwards of half a million. Their focus has been getting involved in the SEO community selling digital businesses. What to know if you have the right exit point in your business? Mark is the guy to talk to.
Alex Shute
Alex got started online businesses as a young teenager selling things on ebay. He went to the Dollar Store, found all these BMX bike parts and started selling online. It quickly grew and was able to make some money as a teenager. He moved to Japan as a young guy in my 20s and started selling cars online that he never touched. He then moved into SAS. Now is a partner buying and selling businesses online.

Mike Steffens
Mike is a local SEO and Google Maps expert. He’s been full time local SEO since 2010 and been involved in franchise stuff, with 1-800-dentist, Massage Envy, and Service Master. He also does lead gen mostly for attorneys. He’s known to be a very opinionated personality that is worth his weight in gold. He has a closet full of knowledge that he doesn’t share all that often so this year’s SEORockstars listeners are in for a real treat.
Stephen Mac
Running a successful agency means you fine tune the little things to make more money. Stephen found that he could make an extra $3,000 -$12,000 per customer per year doing something that most SEO agencies do for free. At this year’s SEORockstars, he walk everyone through the process so they can get paid more with the same clients.

Craig Campbell
Craig is a well-known SEO expert from Glasgow, UK with 17 years of experience in SEO Consulting and Digital Marketing. He owns an agency where he manage a small team so that he can deliver better results. He’s a regular SEMrush webinar host, SEO trainer, and speaker. After helping over a hundred businesses, he decided to start flipping websites for profit. He shares some of the blackest hat techniques we’ve ever heard.
Stephen Floyd
Stephen is well known in the SEO world. He has been a search engine marketer for over 15 years. In 2004 he ranked his website “gurus2go.com” #1 globally for the keyword “computer repair”. He held the #1 position for nearly four years, until the company was sold for over one million dollars. Through his training, he has helped countless people be able to quit their 9-5 day job, get their first ranking, first clients, and pursue careers as SEO client consultants, full time! He is the creator of several well known SEO courses.
Holly Cooper
Holly is a leader in the Video Marketing Industry. She has live streams over 3.5 million video’s per year, had close to 150,000 Youtube Accounts, and in some circles has been dubbed ‘The Youtube Queen’. Holly is renowned as both an online and offline marketer and hosts several live events through out the year helping other marketers reach their full potential in Video Marketing. She is an industry favorite and has garnered the attention and respect of the top video marketers online. Holly has also created 5 tools and has released 4 courses that have been very successful and has helped propel her to internet stardom.
Expert Break Out Sessions
Two sessions where the experts come together to give a Round Robin style of their best SEO and Marketing tips, tricks and techniques. These sessions are always a fan favorite!

Steven Kang
Owner of SEO Signals Lab – the largest SEO FB group, Steven has over 20 years of experience in digital marketing and over 30 years in various business ventures including a supply chain SaaS for global brands. As a digital marketer and a custom web developer for Fortune 500 and numerous businesses, he also teaches how to use automation to grow a business.
Jeff Lenney
Jeff has become the lethal weapon with Affiliate SEO that you want to know. Starting with Launch Jacking via Youtube videos, he moved on to blogging and pairing SEO with his blogs and then onto building Amazon Affiliate Sites.
Jeff says this has been his biggest and best year to date. His latest launch jack generated (in 2 weeks) more than double what he used to make as an IT guy (in an entire year!) Not bad for a junior college dropout (Jeff’s words).
Victor Smushkevich
Victor is a seasoned digital marketing executive, leader and strategist with ten years experience in marketing, advertising, and design in the internet marketing industry. A natural leader with the unique ability to be a creative and strategic marketer. He is an influential leader and accomplished manager with an aptitude for motivating employees to be personally successful and to achieve team goals.

Lisa Parziale
Lisa has been in online marketing for over 25 years as a technology trainer, online developer and internet marketer. Lisa Co-founded Portside Marketing® to exit her executive job in Corporate America. She quickly scaled the business into a 7-figure powerhouse that dominates the state of Texas and beyond. Lisa is also an industry leader, trainer, speaker and author. In 2018, she founded BizMstr.com, a sales & strategy mastermind group that helps marketing professionals land & service the best clients with her proven system.

Kevin Heimlich
Kevin Heimlich has generated over 1.6 million phone calls for The Ad Firm clients, Kevin has a history of growing clients revenue, taking clients from mid 100k to over 3 million in yearly earnings from organic SEO on a regular basis. Heimlich’s has also translated into him owning and managing a very successful agency for the last 10 years. His successes have come from many trials and tribulations. As Thomas Edison put it, “I didn’t fail 1,000 times. The lightbulb was an invention that took 1,000 steps”. Kevin’s personal motto being, “Know who you are, what you can bring, and what you’re worth.”

Corey Rose
Corey is an internet marketing executive with over 20 years experience managing search engine marketing campaigns across a range of sectors, from fast growth startups to the Fortune 500. He coaches other agency owners in elite SEO circles and has brought together a hard-hitting team of experts delivering maximum results for his clients. Corey has the unique ability to build and scale agencies to $30K+/month seemingly over night by catering to small, easy to rank/manage SEO clients.
Terry Power
Terry has been online since the last century, getting his first two certifications in 1994, one as a Certified Internet Webmaster (CIW) and as a Microsoft Certified Professional (MCP). Up until the turn of the century he coded websites and sold information products, but as the number of domains grew, he began focusing on SEO, especially for local clients around the country. Lately, Terry spends much of his time combining automation and tools in new ways trying to multiply their power, all the while remaining friendly with the Google overlords. He enjoys sharing that knowledge with members of his fast growing private group.

The Recordings
Absolutely Brilliant

Clint showed us all why he is the LEAD SEO
at the SIA!

WOW!
Anchor Text, Negative SEO, Reputation Management, Oh my!

We are going to go over anchor text variation analysis and application, I’m going to illustrate two highly effective negative SEO techniques that people need to know about and then how to use one of those techniques for reputation management.

Using Variations
Using Entities
Negative SEO For Reputation Management

-CORA, POP, and surfer look at keyword, niche, market. This is what should be going on with your anchor text, too.
-Avoid generic anchor text- this is a signal for spamming.
-For people using Bing, put code from Dublin Core Metadata Generator into your websites.

Absolutely Brilliant

Mike showed us some mind
blowing GMB & maps tricks!

WOW!
Gaining The Advantage In Google Maps

This training will cover how to leverage little known, unique methods to increase Map ranking for both keyword and proximity-based searches.

Proximity Optimization
Proximity Filter
YouTube For Linking

-If you want to beat the proximity filter, create geo coordinated web assets.
-Run branded traffic, If you are unable to run traffic, use BOTS.
-Use GMB Biz sites off of unclaimed GMBs as the link for map listing. Do the post, then link to different parts.

Absolutely Brilliant

Get out your black hat because Craig
brings it!

WOW!
Black Hat Knowledge Bombs

I will go through as many knowledge bombs as time allows, those sneaky little tricks that people don’t usually disclose.

My Legal Money Making Process
International Premium Rate Numbers
Affiliate Website – Taking Over Toys R Us

– Make money and turn it into sustainable business revenue.
– Basically with content alone and a couple of links, you’re going to rank really well.
– Look for linking opportunities in Pastebin.

Absolutely Brilliant

The King of Affiliates shows you Amazon’s power!

WOW!
Affiliate SEO For Noobs (A Tale Of SEO And True Crime)

I’m going to be covering what I feel is the easiest way and the quickest way to profit as a new affiliated with search engine optimization, namely… Amazon

Best Part Of Amazon Sites
Amazon Success Steps
Established Blogs And Blog Format Structure

– Try to go something smaller in a large market that can be expanded upon later.
– Buy a brandable domain.
– Empire flippers – High end go to place for buying and selling a website.

Absolutely Brilliant

Everyone needs to use Stephen’s reputation methods!

WOW!
Establishing Your Brand’s Reputation Online

I will teach you the method that I have developed and refined over the last 16 years to make sure that your brand’s reputation is as solid as a brick wall.

Google Quality Raters Guide
Foundations Of Reputation
Social Fortress

– Set the baseline for their reputation, not just for the website, but for all of the involved entities.
– We are laying the groundwork so later when negative things comes up – this will prevent that.
– Client retention is everything, show your clients everything you have done. They will think you are a ninja.

Absolutely Brilliant

A true peak into Ted’s cutting edge mind!

WOW!
Exploring Outliers

A guided tour of how the web’s craziest measurements lead to advantage and understanding and action in SEO.

The Flawed Picasso Of SEO – 1st Page Rankings
Beating The Giants
Exploring Outliers – The Fastest Way To Learn Advanced SEO

– There are millions upon millions of products in Amazon but the average Amazon product page has no backlinks or close to no backlinks.
Something magical happens to my product pages when they get 25 backlinks.
– The best thing you can do is just have lots of organic stores that all go to the same fulfillment center that all pull out of the same bin.
– When you see weird numbers, explore the outliers, find out why.That’s where you will learn profound things in your niche and about your competitors.

Absolutely Brilliant

Add the Kang method for erasing marketing
failure!

WOW!
Feasibility Factor – This Can Make Or Break Your Agency

One of the biggest disconnects in our current client SEO landscape is starting an SEO campaign without properly testing its feasibility. Your ability to understand both market share feasibility and SEO campaign feasibility will provide a competitive edge over other marketers.

Common Sales Pitches
Addressing Feasibility Gives Benefits
SERP Poking

– Feasibility forces you to see things from your prospects perspective, not yours. By adding feasibility, you are erasing their biggest doubt which is – will it work?
– Save time by not going after the wrong market and businesses.
– The problem is that the calculation measures SEOs use are faulty. It doesn’t reflect the total market share and its landscape, the website’s ranking feasibility, and visibility isn’t considered or factored.

Absolutely Brilliant

You’ll be a true superhero with Lisa’s client
methods!

WOW!
How To Close More Deals For Bigger Bucks
(aka how to fucking sell tech shit and make bank).

Tips, tricks and processes to help SEO & Web Design professionals close more sales and get top dollar for their services.

Get Clients To Love You
Systemize Your Success
Know Your Worth

– Calculated, systemic processes and selling is success. When you systemize, you don’t forget.
– You have to become a superhero to them, by the end of the first call, they need to think you can solve whatever problem they have. Your job is to help them understand very quickly and very succinctly that they have a problem and you’re the solution.
– You want to work with companies that are serious that want to work with you.

Absolutely Brilliant

Victor is the king of ranking with easy to get
links!

WOW!
How to Find Top Tier Guest Post Opps & Guest Post Stacking

I’ll be going over how/where to find high profile guest posting websites and vendors, how to reverse engineer their contributors and sources in order to be able to contact them directly and get a better price. Also, I’ll be going over how I structure my guest posts.

Four Simple Steps To Find Forbes Links
How To Structure Your Guest Post
Linking Method On Page

– Four simple steps to get Forbes links – search, prospect, research, contact.
– Choose content topics of my guest posts based on the strategy.
– I always try to get two to three links per one guest posts – I’ll have one link to the money site and I’ll try to add two to three links to my other guest post sites.

Absolutely Brilliant

Be like Kevin – Scale your business like he did!

WOW!
How To Go From A 1 Person Operation To A Full Agency

Going to be talking about, How to keep client for longer periods of time. How to successfully hire people. How to avoid lawsuits, what you need in your contracts. How I have been sued for black hat seo on WON.

Go From 1 Person Operation To An Agency
Hiring The Right People
How To Keep A Client Long Term

– We track phone calls and leads. If a client says it’s not working or they aren’t getting calls, we show them the results.
– I’ve been to all the SEORockstars events, except the first. Take one golden nugget and master it and actually implement it. It is more valuable than taking a whole book of notes and just looking over them.
– Pareto’s Law, 80/20 rule works. Don’t spend 80% of your time on stuff that doesn’t push the needle.

Absolutely Brilliant

Learn how Holly uses Quora – it’s so simple!

WOW!
Quora and YouTube = Traffic Geyser

How I am using Quora as an extra revenue source. As a perk, I will also be using Quora for pushing traffic with Youtube. Other Youtube hacks and tricks will be talked about also.

GMB 7 Minute Ranking Method
The Secret Quora Method
Making Money With Quora

– GMB 7 minute ranking method – Put your NAP, your keywords, Use POP optimized content in YouTube, It’ll rank with it as it gets indexed.
– Quora is about FAQ’s, ask 15 questions every single day for two months on Quora, you get into the partner program which is like AdSense. It pays you based on how many people view your question.
– Every single video that I put up has an Amazon affiliate link and has ads on it. You can rank in 1 to 2 minutes and be done. People click on the Amazon link in YouTube.

Absolutely Brilliant

Corey slammed it out of the ball park with his
close!

WOW!
Seeing Is Believing : Cutting Through The Noise To Close New Clients

Use this persuasive deck along with the best that simple technology offers you to seduce and close every client that’s closable…even if you’re in affiliate, this will have an immediate impact on your bottom line.

The Business Lesson Learned From Cutting Hair
The 3 Things Clients Need To See
A Converting Sales Presentation – Slide By Slide

– When it comes to business, the perception or the perceived value is the real value, perception is reality, perception is really what matters.
– We need to provide for our clients the peace of mind that the money that what they’re spending is actually going towards building their equity.
– The 3 things clients need to see – they should know that you’re a real human on the other side, show them some social proof along with some results, seduce and persuade potential clients to buy from you. The three loves – the product, your company, and you.

Absolutely Brilliant

Terry plays in the clouds and you should too!

WOW!
The Best Is Outside The (CLOUD) Box

Often the best way to use a tool is not the intended one. I’ll be showing an unintended way of using a Cloud property to increase the Click Through Rate of any URL you choose.

Samsung Cloud Farm
Samsung’s Remote Test Lab
Using Clouds

– The remote test lab is a place for you to test your new app on every Samsung device out there. You can pick your model, it will be reserved for 30 minutes. This allows you to test your app on all types of new and old Samsung devices. I don’t use it to test, I use it to do searches for your clients, affiliate site, videos, anything else you want. This registers in GMB insights and allows you to increase your click through rate.
– Clouds were great for storage, now they are great for speeding up your site. They *may* pass authority.
– Use these tools different than I have used it, play around.

Absolutely Brilliant

Make 24k with clients you already have!

WOW!
Using Audits To Get Paid An Extra 3k – 12k Per Client

Starting with what you know. You can always make a little bit of extra cash with audits, and we’ve successfully made 3k to 12k extra per client.

The Audit
Start With What You Know
The Process

– The audit is basically a glorified PowerPoint presentation. You’re getting 3k to 12k for each one. It’s a boilerplate template of 60-120 pages, you don’t have to redo stuff over and over again, it’s about 6-8 hours to do it.
– What an audit really does is up your expertise in your client’s eyes. Your worth is determined by what you perceive it to be and what you can show a client.
– Do audits at the start of relationship, mid-year, and end of year. Go through basic stuff (Google analytics, Site Bulb, SEMrush). Take the data you already have access to and turn it into money.

Absolutely Brilliant

A crowd favorite – Is your business sellable?

WOW!
What Does Selling A Digital Business Look Like?

We are giving a 10,000 foot snapshot of the industry. What does mergers and acquisitions for digital businesses look like? Small flipper sites, all the way up to enterprise level sites.

Valuation Criteria
Growth Trajectory
Deal Structures

– Value your time, create procedures that are replicable, even when you step away from the business.
– Just like if you’re buying a house, you want to make sure it’s on a solid foundation, we need to say to the buyer, “Here’s where it is. It’s not going anywhere. You have the ability to grow it from here.”
– The older the business, the better. The site doesn’t have to be pretty or up to date but the brand has a strong reputation. The reputation of knowing what it’s doing, knowing what products to sell and a residual book of clientele.

Absolutely Brilliant

This Round Robin is great for lead geners!

WOW!
Round Robin Rapid Fire Day 1 : Pay Per Lead Ninja Hacks

Round Robins are speaker panels and rapid fire Q&A with the brightest minds in SEO. These speakers are put on the spot and challenged to give out their best tips and advice.

Get Craig Campbell – NFG SEO Rockstars 2019 Seminar Video Recordings download

Ninja Shit Lead Gen
Combine Pay Per Lead with SEO
Go After Cities That Actually Pay

– Pay per lead is a numbers game, mass pages work. More assets = more leads coming in. Automate as much as you can so you can rank as fast as you can.
– Q and A with keywords in the questions and keywords in the answers. These rank pretty quick for money keywords.
– Go after cities that actually pay, don’t just go for large cities. Most people do that, but you want the cities that actually pay.

Absolutely Brilliant

The tips in this Round Robin are worth GOLD!

WOW!
Round Robin Day 2 : SEO Hot Topics, Tips & Tricks

Round Robins are speaker panels and rapid fire Q&A with the brightest minds in SEO. These speakers are put on the spot and challenged to give out their best tips and advice.

Client-Getting Methods For An SEO Agency
Getting Out Of Spam Penalties
Traffic And Backlinks Sources

– A cool trick for getting instant stars in the search results, don’t use the aggregate rating, use the author rating instead. You are the critic and as a critic you are giving a rating to something you’re reviewing. If you use that markup, it’ll show up as stars. It’ll show the stars and says rated by [name].
– Getting out of spam penalties – disavow file, put all the deleted backlinks in the disavow file and resubmit. Don’t be afraid of it – it works. Be polite in your reconsideration requests. Typically, blame it on another agency. It may take 2 requests to get them to lift it.
– Google’s discovery is a new form of traffic that Google is showing in their search results. It’s where people are interested in what you are thinking about and sites show up in the newsfeed in Google. It looks like 4 post a month with a brand new image will keep you in the newsfeed, so 1 post a week. Your site can look like it’s “news”.

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