The Course Creator’s Toolkit – Cindy Bidar

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Finally, a Step-by-Step Plan to Take Your Online Course Creation Dreams From Idea to Launch in Just Days

…Even if you’ve tried to create a course in the past and became overwhelmed or just couldn’t find the time to get it done!

$325 billion. With a B.

That’s what the online learning industry is expected to generate by 2025.

That’s not really surprising. It’s well-known that people will happily pay for convenience, and online courses definitely fit the bill. Where else can you learn a new skill or achieve a goal on your own time, from the comfort of your living room?

And from a course creator’s standpoint? Well, that $325 billion is pretty compelling, but that’s not the only benefit.

You also get to serve a much larger audience. This is especially true for service providers, coaches, consultants and others who work primarily one-to-one with clients.

You likely have hundreds or maybe thousands of followers who can benefit from your expertise, but let’s face it, your one-to-one time is limited.

And what about those who simply can’t afford to work with you privately? A course offers them the opportunity to learn from you without a big investment.

Then there’s your time freedom – and that’s no small consideration.

Maybe you don’t want to fill your calendar with clients, and would rather spend your time hanging out with the kids or volunteering at the animal shelter or lounging on a beach somewhere.

That’s cool too. Online courses give you the leverage you need to design the life you want.

But first, you have to create them. And the biggest roadblock you’re facing there is that…

You’re overwhelmed. Am I right?

There are just so many moving parts to coordinate!

You have to first come up with a viable idea, then figure out the format and the design. You have to plan the course roadmap so your customers can achieve the results you promised. You have to solve the problems your students will face along the way.

And we haven’t even reached the actual development, design, and delivery yet. That’s a big old ball of overwhelm all by itself.

Introducing: The Course Creator’s Toolkit 

Here’s what I know about creating online courses. If you try to “create a course” you’ll almost certainly fail. It’s just too big. You don’t even know where to begin with something like that.

So what I’ve done inside The Course Creator’s Toolkit is what I do best. Some would call it my superpower.

I’ve broken that big monster of a goal down into steps you can actually complete. Each step is presented in an easy-to-follow worksheet or checklist.

All you have to do is follow the steps.

I’ll help you…

• Decide on a topic: If you already have ideas, we’ll clarify and refine. If you feel like you don’t have a clue, then my brainstorming technique will help you find dozens of ideas before we narrow it down to the topics you’re excited about and that will sell. 
• Clarify the results you’re promising: This is a huge hurdle, and if you don’t get it right, you’re going to end up with a meandering course filled with pointless rabbit trails and no clear destination. Worse, you’ll be stuck forever adding new/more/better content, because even you won’t know what fits and what doesn’t.
• Assess your course delivery options: If you’re easily overwhelmed by the tech required to run an online business, then this is for you. I’ll help you make the right choices based on your level of comfort, your budget, and most importantly – your customers’ needs.
• Plan your course layout and format: Your students will struggle if your course isn’t planned out and formatted in a way that makes sense. I’ll help you design a step-by-step training that lets them easily achieve their goals.
• Get it done, already! If you’ve been thinking about or planning a course for years, and just can’t seem to find the time, then this is for you. I’ll show you exactly how to create easy action items you can do, and where to fit them in your schedule so they actually get done instead of just cluttering up your to-do list for the next 7 months (or more).

Here’s exactly what you’ll find inside the Course Creator’s Toolkit

• Course Topic Worksheet: You can create an online course about literally any topic… and maybe that’s why it’s so hard to nail down. This worksheet will walk you through an easy 4-step process to choose the right course topic for you and your audience.
• Course Validation Worksheet: But will it sell? That’s the question you’re likely asking, and this worksheet will help you validate your idea so you don’t waste time creating training that no one buys.
• Course Outcome Worksheet: Before your potential customer will break out her credit card, she needs to know exactly what results she can expect. This worksheet will help you clarify your course outcome so you can effectively communicate it to her. Not only that, but with this one piece of the puzzle in place, you’ll instantly be more focused and less likely to get stuck in endless creation mode.
• Course Title Worksheet: Compelling, benefit-driven titles make your course value apparent, and make marketing easier. Use the examples and templates in the Course Title Worksheet to brainstorm a title that perfectly matches your style and course goals.
• Course Planning Process: Actually laying out your course in a meaningful (and useful) step-by-step fashion takes some skills. In the Course Planning Process, I’ll share the setup I’ve used to plan and outline dozens of courses. It’s easy, it’s flexible, and most importantly, it just works. 
• Roadblocks Worksheet: What’s keeping your ideal client from reaching her goals right now? Knowing her roadblocks will allow you to better plan and market your new course, so don’t skip this step!
• Course Format Worksheet: You have lots of options when it comes to creating an online course. This worksheet will help you choose the right format based on your skills, your course plan, and your ideal client’s needs.
• Course Pricing Worksheet: If you’ve ever priced a digital product, then you know how arbitrary the whole thing can feel. In this worksheet, I’ll give you 6 strategies to help make the pricing decision easier.
• Infrastructure Assessment Worksheet: Do you have the necessary software and systems to create, sell, and deliver an online course? This worksheet will help you evaluate where you’re at, so you can make smart buying decisions later.
• Do the Work Planner: So many course creators are excited about the planning, but get stuck when it comes to actual implementation. This planner will help you break your course creation project into actionable steps, identify your best time blocks for creativity, and actually make consistent progress without getting overwhelmed at all you have to do.
• Slide Deck Creation Checklist: Quickly create your slide presentations when you follow this 11-point checklist with best practices and practical tips for translating your outline or script into an easy-to-follow slide deck. 
• Course Hosting Options Comparison Chart: You have a ton of options today when it comes to delivering your online course. This comparison chart will help you quickly see which choices are best for you based on your course needs, your budget, and more.
• Course Hosting Options Cheat Sheet: With a series of easy questions, this cheat sheet gives you the best choices for your course hosting, even if you don’t have a clue where to begin.
• Video Hosting Options Comparison Chart: YouTube or Vimeo or Amazon or Wistia? Which video hosting option is right for your course? This comparison chart will help you decide.
• Video Recording Checklist: If your course is video based, then this checklist will help you create high-quality, professional looking video on a budget – no team of editors or fancy lighting required.
• Document Formatting Checklist: You don’t have to hire a designer to create stunning documents, but you do want them to have consistent branding and style. This checklist will help ensure your course materials are on brand and consistent throughout.
• Transcription Checklist: Transcriptions are a value add that many of your customers will appreciate. This checklist will help you choose the right transcription service and make the best use of the resulting document.
• Quality Review Checklist: Before you hit “send” on that first promotional email, use this checklist to walk through your course set up one final time. Skipping this step can result in embarrassing faux pas and a flurry of support tickets, so don’t ignore this piece!